PRIVACY POLICY

Your privacy matters to us. This privacy policy explains exactly what personal information we collect when you visit our website, how we use that information, who we share it with, and what rights you have regarding your own data. We believe in being transparent about our data practices so you can make informed choices about how you interact with our store.

When you create an account on our website, you provide us with personal identifying information including your full name, email address, phone number, and a shipping address. When you place an order, you also provide billing information and payment details required to complete the transaction. We only collect the information that is necessary to process your purchase, deliver your package, and send you order updates — we do not ask for or store extraneous personal details.

We use your contact information primarily for transactional purposes. This includes sending order confirmation emails, payment receipts, shipping notifications with tracking numbers, delivery alerts, and responses to customer support inquiries. If you voluntarily subscribe to our email newsletter during checkout or through our signup form, we may also send periodic marketing messages featuring new product drops, seasonal sales, styling tips, and exclusive offers for returning customers. You can unsubscribe from these marketing emails at any time by clicking the unsubscribe link at the bottom of every marketing message.

We do not sell, rent, or trade your personal information to third parties for their own marketing purposes. The only entities we share limited customer data with are trusted service providers who help us operate our business. These include payment processors who securely handle your credit card or digital wallet transactions, shipping carriers who need your delivery address to get your package to you, website hosting providers who keep our store online, and email service providers who deliver our order notifications and marketing messages. Each of these partners is contractually obligated to protect your data and use it only for the specific service they provide to us.

Our website automatically collects certain non-identifying technical information as you browse. This includes your device type, operating system, web browser version, IP address, pages you visit on our site, products you view, items you add to your cart, and how long you spend on each page. We also use cookies and similar tracking technologies to remember your cart contents, keep you logged into your account, remember your browsing preferences, and measure which parts of our website perform well. You can adjust your browser settings to block cookies or delete existing cookies at any time, but please note that doing so may limit certain website features and make checkout less seamless.

We may use aggregated, anonymous analytics data to understand broad shopping patterns on our site — for example, which product categories are most popular, average time spent on product pages, and which marketing channels drive the most new visitors. This data does not identify you personally and is used only to improve our website design, product selection, and overall shopping experience.

We take reasonable industry-standard security measures to protect your personal information from unauthorized access, accidental loss, alteration, or disclosure. All payment transactions are encrypted during transmission, access to customer data within our team is limited to staff who need it to perform their job duties, and we regularly review our security practices. That said, no method of transmitting data over the internet can be guaranteed 100% secure, and we cannot absolutely guarantee the security of information you transmit to us.

We retain your personal data only for as long as it is needed to fulfill the purposes described in this policy. Order records are kept to process returns, answer order-related questions, meet tax and accounting requirements, and resolve any disputes that arise. After the retention period expires, we securely delete or anonymize your personal information so it can no longer be identified to you.

Depending on where you live, you may have certain legal rights regarding your personal data. These can include the right to request a copy of the information we hold about you, the right to request corrections to inaccurate data, the right to request deletion of your data, and the right to restrict or object to certain types of data processing. If you would like to exercise any of these rights, contact our customer service team with your request and we will respond in line with applicable privacy laws.

Our website may contain links to external sites operated by third parties. This privacy policy applies only to our own store, and we are not responsible for the data practices of any external website you navigate to through our links. We encourage you to review the privacy policy of any third-party site before providing your personal information there.

We may update this privacy policy from time to time to reflect changes in our business practices, legal requirements, or technology. When we make meaningful updates, we will revise the date at the top of this page and post the new version on our website. Your continued use of our store after a policy update constitutes acceptance of the revised terms. We recommend checking this page periodically so you are always aware of our current data practices.